Sustainable Design from Finland
フィンランドより、持続可能なデザイン
Welcome to the inspirational hybrid seminar event for exchange of views to sustainability and to get to know more about Finnish design culture. The event is a part of Finnish official program related to cultural happenings in Tokyo Metsä Pavilion during Tokyo 2020 Olympic and Paralympic Games.
みなさん、こんにちは。このハイブリッドセミナーイベントは、サスティナビリティ（持続可能性）についての意見交換と、フィンランドのデザイン文化をもっと理解するための、インスピレーションにあふれたイベントです。このイベントは、東京2020オリンピック・パラリンピック競技大会の期間中に、東京都港区、駐日フィンランド大使館の敷地内にあるメッツァ・パビリオンにて開催される、フィンランドの公式な文化イベントの一環です。
- 20 August 2021 | 2021年8月20日
- Online | オンライン
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About
We invite you to come together and think about technology, sustainability and beauty! Design connects arts and culture, technology and business together for the beauty of everyday – we all want to care about. Good design is both functional and pleasing to sense but also sustainable like that it withstands over the time.
During this half-day virtual seminar, we hear multiple short lectures and stories how Finnish university education, design makers, cultural players and design intensive companies have solved the issues and what are the possibilities for more inspiring future – in technology, materials and construction, in ways of production, in architecture and public spaces, in personal products and businesses – to share together movement for more sustainable lifestyles, societies and the globe.
The happening is aiming to raise cultural connections, discussion and collaboration between design students, designers and design intensive companies, but also all interested about these issues in Finland and Japan.
イベント内容について
今回は、みなさんをお招きし、技術、美における持続可能性について一緒に考えたいと思います。デザインは芸術と文化、技術とビジネスを結びつけ、私たちの日常をより美しく、豊かなものにしてくれます。優れたデザインとは、機能的で、喜びや感動を与えると同時に持続可能であり、長期に渡って継続、受け継がれることが必要です。
この半日のバーチャルイベントでは、フィンランドの大学教育機関をはじめ、デザインメーカー、文化人、デザイン企業が、以下の内容についてどのように向き合っているのか、いくつかのストーリーをご紹介します。テクノロジー、素材、建設、生産方法。建築と公共の場。個人の製品やビジネス。どのように問題解決をしてきたか。より良い未来にするために何ができるか。どのようにすれば、より持続可能なライフスタイルを実現できるのか。
個人、社会全体、地球規模で何ができるのか、その可能性について一緒に考え共有します。
このイベントの目的は、フィンランドと日本の両国における、デザイン学生、デザイナー、デザイン企業間での文化的なつながりをはじめ、議論、そしてコラボレーションを促進するためのものです。
Program
9.00 EET
Opening & Welcome Words
Finnish Institute in Japan, Anna-Maria Wiljanen
Deputy Mayor, City of Helsinki, Nasima Razmyar
Executive Director, Ornamo, Salla Heinänen
9.15 EET
Co-creating Packaging Innovations
Aalto University, Markus Joutsela
(design education, packaging design)
9.35 EET
New Packaging Innovations
Metsä Group, Ilkka Harju
9.55 EET
Frames for Life
Architect Pia Ilonen
Healing Structures
Architect Helin & Co
10.15 EET
Break with Music
10.30 EET
My Inspiration Design Talks
Designer Minna Parikka, Minna Parikka Shoes
(fashion)
Designer and Innovator Samuli Naamanka
(built environment)
Designer, Architect Seppo Koho (&interiors)
Finnish Textile Designer of the Year 2021 Erja
Hirvi (textiles)
11.30 EET
Wrap-up
Iittala 140 years, Designmuseum
To help you on your way to Finnish culture
11.45 EET
Thank you - we hope to see you soon!
Short movies from Finland
プログラム
15.00 JST
Opening & Welcome Words
Finnish Institute in Japan, Anna-Maria Wiljanen
Vice Mayor, City of Helsinki, Nasima Razmyar
Executive Director, Ornamo, Salla Heinänen
15.15 JST
Co-creating Packaging Innovations
Aalto University, Markus Joutsela
(design education, packaging design)
15.35 JST
New Packaging Innovations
Metsä Group, Ilkka Harju
15.55 JST
Frames for Life
Architect Pia Ilonen
Healing Structures
Architect Helin & Co
16.15 JST
Break with Music
16.30 JST
My Inspiration Design Talks
Designer Minna Parikka, Minna Parikka Shoes
(fashion)
Designer and Innovator Samuli Naamanka
(built environment)
Designer, Architect Seppo Koho (&interiors)
Finnish Textile Designer of the Year 2021 Erja
Hirvi (textiles)
17.30 JST
Wrap-up
Iittala 140 years, Designmuseum
To help you on your way to Finnish culture
17.45 JST
Thank you - we hope to see you soon!
Short movies from Finland
The seminar will be held in English.
Warmly welcome!
イベントの言語：英語
Registration
Admission: Free (before 18th of August 2021).
After the registration, you will get the link one day before the event, and more information of the seminar but also the free materials provided.
The seminar will be held in English.
Speakers
登壇者
Opening and Welcome
オープニング・ご挨拶
Anna-Maria Wiljanen
Director of Finnish Institute in Japan
Dr. Anna-Maria Wiljanen is Director of Finnish Institute in Japan. According to the charter of the foundation, its aim is to promote the knowledge of Finnish culture, science, higher education, technology and economics, and cooperation between these fields between Finland and Japan. The institute helps potential partners to find one another. Link: http://www.finstitute.jp/about-us/team/
Nasima Razmyar
Deputy Mayor, Helsinki City
Nasima Razmyar is the Deputy Mayor of Helsinki, the capital of Finland. Re-elected Deputy Mayor Razmyar serves as the chairperson of the Education Committee and is a vice chair of the City Board. She has been a member of the City Council since 2012. Ms. Razmyar was elected to the Finnish parliament in 2015 but left the parliament in June 2017 in order to take the position. On the previous Deputy Mayor term she was responsible for Culture and Leisure.
Sustainable solutions are not only environmentally friendly and energy efficient in Helsinki, but they are also made of citizen wellbeing, equality and functionality of everyday life. Link: https://sustainable.helsinki
Nasima Razmyar holds a Bachelor of Humanities degree in Community Pedagogy from HUMAK University of Applied Sciences (2013) and a Master of Culture and Arts degree from Metropolia University of Applied Sciences.
Salla Heinänen
Executive Director, Ornamo
Design is a driver for change in society and sustainable development. It has a keyrole in industrial and service production. Design thinking and design methods support innovativeness, accelerate product development processes and thus create intangible capital.
Ornamo Art and Design Finland is an expert organization for designers in Finland. Ornamo also promotes the role of design in society.
Keynote Speakers
キーノート登壇者
Markus Joutsela
Lecturer of Visual Communications, MA
Master of Arts MA Markus Joutsela a lecturer of visual communication design in in the School of Arts, Design and Architecture of Aalto University. He has background is in graphic design, but has a special interest in packaging design and new materials possibilities. He is known collaborative education programme Pack-Age, an Aalto-level packaging design minor, jointly taught by 6 teachers from 4 different schools. It is focusing on interdisciplinary and project-based-learning involving real packing design challenges from the industry. He is visiting lecturer also in other schools. https://www.aalto.fi/en
Ilkka Harju
Packaging Services Director, EMEA and APAC at Metsä Board.
Metsä Board, the leading producer of premium fresh fibre paperboards and part of Metsä Group, is proud to have been awarded again the Platinum level rating by EcoVadis for the company’s sustainability and corporate social responsibility. With a top score of 83/100 Metsä Board is among the highest 1% of companies assessed in the manufacture of corrugated paper and paperboard and containers of paper and paperboard.
Pia Ilonen
Architect
Pia Ilonen has been questioning how high-rise blocks are produced and designed with case-study houses, one of them based on an open building raw-concept: she was thus invited to the Venice biennale 2018 ”Freespace” international exhibition. Her experience in the Nokia Cable Factory transformation process from 1989 on have defined her professional foundation: the key field is working in transdisciplinary, user-centered projects.
Pekka Helin
Architect
Pekka Helin is Founder and Chairman of Helin & Co Architects founded in 1999. He has won 40 first prizes in architectural competitions and has 52 awards in architecture. Besides of architectural works, he lectures also in universities and symposiums in Europe, Japan, USA, Canada and China. More about his works can be found from publication Helin Workshop – Architecture in Context, Birkhäuser, Basel 2011.
Finland has a unique, purpose-built wooden pavilion in central Tokyo designed by Helin & Co Architects which was opened on 6th October in 2020, on the grounds of the Finnish Embassy in Japan. The pavilion is a first-of its kind combination of Finnish design, architecture and technology. It is one of a kind hybrid platform enabling company and cultural events during its 15-month period during Tokyo 2020 Olympics perioid. The key themes of the pavilion are sustainability, nature and technology.
Designer Speakers
デザイナー登壇者
Minna Parikka
Shoe Designer
The Helsinki-based Minna Parikka brand was founded in 2005, an adventure in surreal styling, eccentricity and playfulness that prizes quality and attention to detail. Minna’s iconic designs have been worn by Lady Gaga, Taylor Swift, Cara Delevigne, the Jenners and the Kardashians – just to name a few!
Samuli Naamanka
Interior Architect, SIO
It all begun in the late 1990’s when Finnish Interior Architect Samuli Naamanka became interested in concrete as a building material. In order to learn more, he enrolled in a course on concrete applications at the Helsinki University of Art and Design UIAH 1996 where he studied the aesthetic values of concrete as a façade material and how to treat the concrete surface in an industrially viable way. This resulted in a new method of creating patterned concrete surfaces. After successful r&d projects, Graphic Concrete Ltd was born in 2003.
Seppo Koho
Architect, Designer SIO
Seppo Koho not only designs the lamps but also makes the first prototypes by hand himself. He has always been interested in wood crafting and experimenting with the possibilities that wood as a material can bring. Making a wooden prototype of a new lamp solves many details in the design a computer drawing cannot answer to.
Seppo Koho’s aim is to make lamps that give a harmonious light without the blinding shine coming from visible lightbulbs. The light source is hidden in all the Secto Design lamps whereas the light itself is visible in the fascinating patterns it makes on the walls and floor. The play of light and shadows together with the warmth of the birch wood give Seppo Koho’s minimalistic designs a poetic twist that intrigue people all around the world.
Erja Hirvi
Textile Designer TEXO, Finnish Textile Designer of the Year 2021
With a strong emphasis on industrially printed textiles, Hirvi has since the 1990’s made a remarkable multidisciplinary career in the cultural field, that has made her one of the best known and successful Finnish pattern and textile designers of her generation. Her wide-ranging client base includes many domestic and internationally known brands like Marimekko. Most characteristic for Erja Hirvi’s work is her strong visuality, versatile use of colour and distinctive expression. She masters an outstanding way of stylising pattern topics from the surrounding nature, that shows in her quick and intuitive flow of painting. Erja Hirvi is also known for her uncompromising and passionate attitude towards the profession of a designer and the responsibilities related to it.
More Information about Finland
フィンランドについて 詳しくはこちら
Finland Guide Book
Yuko Räsänen, Author
Yuko is Helsinki based writer and coordinator. Working as a bridge between Finland and Japan since 2015. In this project, she is responsible of website translation into Japanese.
Her first book; Finland guide book was published in November 2020 in Japan.
Book is filled with her passion towards to Finland. Introducing various fascinating places in Finland, Finnish design and lifestyle columns. Link: https://www.yukorasanen.fi
ラサネン優子
2015年よりフィンランド・ヘルシンキ在住のライター＆コーディネーター。
フィンランド及びヨーロッパと日本をつなぐコミュニケーション全般に携わる。
ライターとして雑誌や書籍などで幅広く活躍。
著書に『デザインあふれる森の国 フィンランドへ』（イカロス出版 2020年11月発売）がある。現地在住の著者がおすすめする、フィンランドのガイドブック。
旅に役立つ情報に加え、デザインや建築、ライフスタイルコラムも満載。
書籍Link：https://www.ikaros.jp/sales/list.php?srhm=0&tidx=83&Page=1&ID=4855
More Information about the event
詳しくは
Ilona Törmikoski
Senior Design Director, Content Creation & Contacts
Cecilia Cabell
Design Producer, Coordinator
Partners
パートナーズ
